Aim
We aim to explore each ancient city and ancient site, uncover its roots and profit from its wisdom.
While on this Road Less Traveled, we aim to reach out to others who resonate with our views, feed and inspire them, listen and respond to them.
While technology changes, humanity doesn’t. Mankind always struggles with the same problems and formulates the same solutions.
It coins its wisdom in art.
But misinterpretation is inevitable. Time turns knowledge into belief and wisdom into religion (see Have You Seen this Man?)
Rather than reinvent the wheel, we can draw from our inheritance (see How to invent a Wheel).
To do so, we must dig to the root of that wisdom. We must tap into its source of inspiration. At this raw spring, we will find answers as relevant and inspiring to us today as they were to those who coined them ages ago (see On Our Way East).
If you have an affinity for ancient wisdom and profound art—or if you resonate with the struggle of being human—consider joining us on this Road Less Traveled.



